Engaging Your Project Stakeholders - Workshop

Project managers are now realising that their ‘pinch point’ for projects is the way they fail to engage with people: their projects may well run to time, cost and budget, but clients do not properly utilise the deliverables; the ultimate value to the organisation is poor.

Engaging Your Project Stakeholders is a feature-packed one-day programme that will introduce you to a flexible, but effective approach, and to techniques that will help you gain valuable buy-in and commitment from key individuals and groups affected by your project.

What is different about this workshop?

• Your workshop leader will focus on you and your learning, not on how great they are and how much they know;
• You will not be subjected to ‘death by PowerPoint’; the bulk of the day will be in practical application
• You will be given your own full-colour workbook as a permanent reference; it is not simply a copy of slides, but you will find it rich with value-added information to the material covered during the day;
• You will engage in a range of learning exercises, individually as well as in groups, allowing you to benefit from the experience and ideas of other delegates;
• You will leave with practical techniques that you will be able to apply immediately to your project or programme, wherever you are in the life cycle, whatever kind of people you have to deal with;
• You will be equipped with references to further resources to continue your own professional development in this vital area.

 It will include:

• A stakeholder engagement process that helps you develop a strategy
• Techniques to indentify stakeholders:
  • Stakeholder categories
  • The stakeholders on every project
  • Stakeholder periscope
  • Stakeholder map
  • Stakeholder Mind Map®
• Techniques to further analyse stakeholders:
  • Influence-attitude grid
  • Power-impact matrix
  • Commitment-impact grid
  • Power maps
  • Trust-agreement grid
  • Nine types of stakeholder
  • Stakeholders and their benefits
• Planning and execution
  • Four core elements of successful communication
  • Obeng’s four project types 
  • Contents of a Stakeholder Engagement Strategy
  • Relevant project information to use in communications
  • Assessing change readiness and change management models
  • The importance of meaning and purpose in influence
  • The technology adoption cycle
  • Dealing with difficult stakeholders
  • The communications plan
  • Natural allies and natural blockers